Caroline holds an Advanced Diploma in Marketing and a Diploma in Communications and Media. She considers herself to be a life-long learner and has a strong interest in digital advertising.
After spending almost a decade managing the marketing and communications function for regional and national organisations based in Newcastle and the Hunter, I now share my passion for marketing innovation with the clients and team at The Marketing GP.
My industry experience has included travel, education, law, and the not-for-profit sector. Before making the decision to specialise in marketing, I had the pleasure of working on advertising campaigns for local, national, and international brands as a commercial production director at NBN Television.
I enjoy the variety that comes with managing numerous clients, from distinct industries, at different stages of their business growth and with their own unique set of marketing goals.
Each client’s journey with The Marketing GP is unique and it is a privilege to be invited to explore their business, work with them to streamline their marketing activities, and ensure they are conveying the right message to the right audience every time.
In life and in business, we rely on each other to be responsible for individual tasks that combine, like building blocks, to achieve brilliant results.
Asking a marketing consultancy to work interdependently with your team can provide you the freedom to focus on your core business while we take care of improving brand awareness and escorting customers through the decision making process towards your products or services.
Outside of The Marketing GP, I volunteer with a local community organisation that supports first responders, emergency department personnel, veterans, and their families.
I am also a keen renovator and delight in the process of turning a neglected house into a desirable home.