Campaign.
Awareness building and community engagement for City of Newcastle’s new What’s On Newcastle platform. This was a multi-faceted campaign which involved digital advertising across multiple platforms, influencer engagement, and media advertising.
Campaign.
We developed a storytelling based campaign to help generate more interest from GPs in living and working in the Central Coast region. The campaign showcased local GPs and their nature, experience rich lifestyles and incorporated a new web hub, social media, advertising, media placement and more.
Campaign.
An IT provider specialising in school tech management and improvement, we helped NetStrategy generate new leads from their target audience through a lead-funnel campaign. This involved the development of a value-add digital guide, new website assets, digital advertising across multiple channels, form capture and automation built on HubSpot.
Campaign.
Through storytelling and user-generation sharing, lifestyle-based video and image content and ongoing testing, we delivered a comprehensive and ongoing digital advertising campaign for Wedgetail Campers. Delivered across multiple channels with ongoing optimisation, Meta shop development, Google Merchant Centre creation and more, the campaign brought in weekly leads to the business.
Scale your business and boost leads!
Are you looking for a way to launch a new product with a bang?
Want to create a buzz around a new idea or build a powerful digital strategy that attracts the right leads based around a key message, service or goal? Our marketing campaigns are the perfect way to add a little wow to your big idea, event, new product/service or milestone!
Our marketing campaign service helps you to get in front of the right people, in the right way, at the right time through strategic marketing centered around one core service, product, message or outcome.
We cover all aspects of the marketing campaign footprint.
We’ve worked with councils to create interest in new event tools, with government bodies on recruitment campaigns, with local businesses to create a refined lead gathering and nurturing campaign, with not-for-profits looking to drive engagement and donations and more…
We cover all aspects of the marketing campaign footprint to ensure all your marketing activities work together seamlessly, are feeding the next stage in your customer journey and produce results against your initial campaign goal.
Here’s how our marketing campaigns work
Intel & Discovery
We work with you to understand your goals, your core offering and what you want to achieve from your marketing activities for this campaign or project.
Audience Audit
We define and review your audience to understand what makes them tick – from their behaviours and interests to their demographics, having a deep understanding of your audience allows us to better target your campaign content.
Concept Creation
We collaborate with your team to develop a concept for your campaign, whether that includes video and photo creation, digital advertising for lead generation, storyboarding and interviews for storytelling, landing pages and website creation, and more.
Asset Design
We work behind the scenes to create landing pages, ads, graphics, video and more to deliver your campaign in the most effective and powerful way.
Campaign Delivery
We put the strategy to action by rolling out the agreed activities and tracking results along the way so we can tweak your activities if needed.
Reporting
We provide reporting so you can understand what worked, what could help improve your outcomes further and provide any takeaways for future campaigns.
Interested in marketing campaigns? See what ideas we can provide your business.
Book a chat with our Chief Marketer, Holly Martin.
