Small Business Marketing Plan

A 12-month roadmap you’ll actually use.

If you’ve been winging it with your marketing, it’s time for a bit of structure. Our small business marketing plan is a shorter, sharper version of our big-business strategies. We help you nail the essentials: what to say, who to say it to, and where to show up. We provide the clarity and direction you need to stop guessing and start growing.

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What you get with our small business marketing plans

Our approach to a small business marketing plan focuses on the foundational things you actually need to do to see progress.

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A focused discovery session

 We spend 30 minutes diving into your business to find what makes you tick and where your best opportunities lie.

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Target audience & messaging

We help you identify your ideal customer and exactly how to speak to them so they listen.

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Your three big content pillars

We define exactly what you should be talking about on socials, blogs and emails to build authority.

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Getting the foundations right

We provide advice and recommendations to set up your foundations, such as your brand and website, for the best result.

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Tech recommendations

We suggest the right tools for the job depending on your goals.

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12-month focus map

A month-by-month guide on topics for your blogs, social media themes and EDM (email) structures.

How it works

Creating a professional small business marketing plan shouldn’t take months. Our process is designed to be high-impact without taking up days of your time.

Step one

Discovery Call

A 30-minute video call where we ask the right questions to diagnose your current marketing health and map out your goals.

Step two

We build your 12-month marketing plan

We take your info and build a streamlined roadmap focused on the coming 12 months. This includes clear actions you can take to set your business up for success.

Step three

Optional support

We can provide regular check-ins to further support your marketing plan roll-out.

Step four

12-month review and realignment

If you want to continue your growth, locking in an annual 12 month plan can help provide direction and a course based on your current and future needs.

See some of our marketing plan partners

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Want a deeper approach to your marketing strategy or more support?

Our marketing retainer and strategy services for small-medium businesses help you choose the right investment and depth of strategy for you.

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