Reading Time: 5 minutes Spotify’s marketing team must have been working overtime to pull off their 2018 Spotify Wrapped Marketing Campaign extravaganza. Let’s take a look at how Spotify got to where they are and why their marketing efforts keep them ahead of the competition.
Reading Time: 2 minutes How to use the ‘photobomb’ concept successfully Sparking global discussion recently is a woman named Kelleth Cuthbert, better known as ‘The Fiji Water Girl’. Kelleth was hired by Fiji Water
Reading Time: 2 minutes We supported Sponsorship Education Seminar for female high school students, talking about starting early when it comes to personal brand.
Reading Time: < 1 minute Are you wanting to build familiarity between your consumers and their brand? We’ve put together 99 ways to increase your brand awareness! Not too sure what brand awareness is? Brand
Reading Time: 3 minutes Holly Martin, Managing Director and Chief Marketer, was interviewed by Shirley Dalton for her Voice America interview series called Reclaim Your Freedom and one of the main topics we talked
Reading Time: 2 minutes Let’s be realistic – there are only so many hours in the day and it’s easy to push your business’ marketing to the side. Things can get continually pushed to
Reading Time: 2 minutes So you’ve got your logo sorted. That means the ‘brand’ journey is finished, right? Wrong! Your brand is a dynamic concept and it needs to be constantly checked for consistency
The Marketing GP operates on the lands of the Awabakal people. We pay our deepest respects to the Awabakul Elders past, present, and emerging, honouring their living connection to the land, waters, and sky. We acknowledge that sovereignty was never ceded. We acknowledge that we benefit from living and working on these lands.
This land is Aboriginal land, always was, is, and always will be.
